judgement forecasting

judgement forecasting
/'dʒʌdʒmənt ˌfɔ:kɑ:stɪŋ/ noun
forecasting based on judgement rather than on any scientific techniques
We need more precise information so that we can extrapolate rather than use judgement forecasting.
Market research departments find judgement forecasting too subjective and unreliable.

Marketing dictionary in english. 2015.

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